Gold Spot was one of the three brands of carbonated soft drink (soda) started in India by Parle under the initiative of its founder Ramesh Chauhan in 1977 after the exit of Coca-Cola and Pepsico from the Indian market. Gold Spot was introduced along with Thums Up and Limca.
Discontinuation[edit | edit source]
It was artificially flavoured and coloured orange. Parle sold Gold Spot along with Thums Up, Limca, Citra and Maaza to Coca-Cola in 1993 (which had just relaunched in the Indian market), reportedly for $40 million.
In spite of its wide popularity, Gold Spot was withdrawn by Coke from the market in 2000 in order to re-make space for Coca-Cola's Fanta brand.